Digital Marketing Training institute in Gwalior

Digital Marketing Training in Gwalior

Affy Informatics offers Digital Marketing course in Gwalior, India. We provide best digital marketing training in gwalior. By using digital marketing we can Increase Website Traffic by promoting it on Google, Bing, Yahoo, Facebook, Linkedin, twitter and more. Our Digital Marketing classes in Gwalior is based on real time project work with practicals. We offers real-time and job oriented DIGITAL MARKETING coaching in Gwalior. Affy Informatics Pvt Ltd is the best training Company in gwalior for DIGITAL MARKETING as well other latest technologies. We also provide Summer & winter DIGITAL MARKETING training in Gwalior.

We offers the Digital Marketing (SEO, SEM SMO, SMM) training in Gwalior. SEO (Search Engine Optimization) is the process of making website according to Search Engine Guidelines for Getting High Ranking in Search Engine and to increase Traffic (Visitors) of your website. SEO make sure that your website is friendly of search engine as possible. If your website is not optimized then you have less chance to get Traffic (Visitor) in the search engine. Or SEO search engine optimization is a process to promote or optimize our Services or Products over the search engines such as Google, Yahoo, MSN, at all desired & Beneficial Keywords.

SEO can be split up into two separate categories On-Page SEO & Off-Page SEO. On-Page SEO refers to all the things that you can do ON your website to help you rank higher, such as page titles, internal linking, meta tags & descriptions, etc. Off-Page SEO refers to all the things that you can do directly OFF your website to help you rank higher, such as social networking, article submission, forum & blog marketing, etc.

Digital Marketing Training Syllabus

Introduction To Digital Marketing
  • What Is Digital Marketing?
  • Why Digital Marketing?
  • Digital Marketing Platforms?
  • What is SEO (Search Engine Optimization)?
  • What is SERP (Search Engine Results Pages)?
  • What is SEM (Search Engine Marketing)?
  • What is SMO (Social Media Optimization)?
  • What is SMM (Social Media Marketing)?
  • What is Blogging & Purpose of Blogging?
  • What is Adsense & Affiliates?
  • What is Email Marketing?
  • What is Online Reputation Management?
  • Types of Digital Marketing – Organic & Paid
Understanding the Website
  • Website Architecture
  • Domain Booking
  • Web Hosting Purchase
  • Static & Dynamic Websites
  • Connecting Domain & Hosting
  • FTP Users & Using File Zila
  • Web Hosting Control Panels
Website Creations
  • Blogger
  • Wordpress
Keyword Selection Strategies
  • What are Keywords and Key phrases
  • Keywords Selection
  • Google Keyword Planner
  • Competitors Analysis
  • Exact, Phrase and Broad Match in Keywords Research
  • Finding Best Keywords for Our Website
Search Engine Optimization (SEO)
  • What is SEO?
On Page Optimization
  • Understanding On Page SEO
  • Getting Started with Head Section
  • Domain Name Selection & URL Structuring
  • SEO Friendly Content Writing
  • Title Tag
  • Meta Description
  • Meta Tags
  • Canonical form
  • Alt Tag
  • Anchor Text
  • Header Tag
  • Robots.txt
  • Xml Sitemap
  • Sitemap Submissions
  • Redirections ( 301, 302)
  • 403 Forbidden
  • 404 File Not Found
  • Webmaster
  • Google Analytics
Offpage Optimization
  • What is Off Page SEO?
  • Why Off Page is Important?
  • What Are Backlinks?
  • Backlinks Creation Methods
  • Difference Between Do Follow and No Follow Backlinks
  • Web Directory Submissions
  • Social Bookmarkings
  • Classified Submissions
  • Article Submissions
  • Forum Posting
  • Search Engine Submissions
  • RSS Feeds
Social Media Optimization (SMO)
  • Social Media Optimization (SMO)
  • Set-up and usage
  • Company profile
  • Communities Creations
  • Promotions
  • Profile Creations
  • Creating groups and pages
  • Tips and Guides
  • Posts
  • Set-up and usage
  • Tips
  • Promoted Tweets
  • Profile Creations
  • Company Page Creations
  • Tips and Guides
  • Linkedin posts
  • Linkedin promotions
  • Linkedin Groups
  • Instagram
Search Engine Marketing (SEM)
  • Google Adwords
  • Search Advertising
  • Display Advertising
  • Mobile Advertising
  • Video Advertising
  • Shopping Advertising
  • Google Adwords Express
  • Bing Ads
Social Media Marketing (SMM)
  • Facebook
  • Sing up
  • Payments Methods
  • Paid Promotion
  • Ads
  • Contests
  • Twitter
  • Set-up and usage
  • Tips
  • Promoted Tweets
  • LinkedIn
  • Profile Creations
  • Company Page Creations
  • Tips and Guides
  • Linkedin posts
  • Linkedin promotions
  • LinkedIn Paid Campaigns
Email Marketing
  • Defining and Opening a File
  • Creating e-mailers
  • Tracking emailers
  • Create Template
  • Reporting
  • Mobile App Promotions
Earning Types
  • Google Adsense
  • Affiliate Marketing
Advanced Topics
  • Intergration part
  • Fb,twitter,linkedin
  • Work
  • Iwebcheck
  • Alexa
  • Vidiq tool bar
  • Pinterest
  • Rank book boot up
  • Traffic programmer
  • Moble friendly
  • Edvico
  • Small seo tool bar