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Affy Informatics offers the SEO training in Gwalior which provides opportunities for getting jobs.The highly proficient trainers at the Institute deliver proper training on this course which assists the students in this arena and they are able to achieve a successful position in IT industry.
SEO (Search Engine Optimization) is the process of making website according to Search Engine Guidelines for Getting High Ranking in Search Engine and to increase Traffic (Visitors) of your website. SEO make sure that your website is friendly of search engine as possible. If your website is not optimized then you have less chance to get Traffic (Visitor) in the search engine. Or SEO search engine optimization is a process to promote or optimize our Services or Products over the search engines such as Google, Yahoo, MSN, at all desired & Beneficial Keywords.
SEO is a process to bring any website on the top of any search engine. SEO are two types:
1. On-Page Optimization
2. Off-Page Optimization
On Page Optimization: –
This is most important part of search engine optimization; this process is related to code ofwebsite means in this process all work is on website code.
In this step includes on-site work such as add meta tags, description, title, content, code of web pages, design of website etc. Some methods of On-Page Optimization
- Analysis and Research on Keywords
- Check Keyword Density
- XML Sitemap Creation
- Implement of Google Analytics
- Title of Page
- Anchor text, Alt tag optimization
- Content of website
- Create Meta tag which is Specific of Page
- Search Engine Verification from Google, MSN, Yahoo etc.
Off-Page Optimization: –
This is a process to get backlinks from other website in order to enhance the ranking of site. In this process various methods are included such as Directory Submission, Bookmarking, Forum Posting, Blog Posting, Press Release, Classified, Article submission etc. All work is performing outside of your website to improve your ranking and your customer view easily. All Methods of off Page Optimization is performing on internet which is called Digital Marketing. Some Methods of Off-Page Optimization
- Search Engine Submission
- Directory Submission
- Social Bookmarking Submission
- Forum Posting
- Article Submission
- Blog Posting
- Blog Commenting
- Press Release Submission
- Video Posting
- Local Listing (Google Places)
- RSS Submission
- RSS Update
- Yahoo Answering
- Link Building
- Review Submission
- Profile Link Creation, etc.
Complete Digital Marketing Training